Great content does not come from AI alone. It comes from knowing how to ask the right questions.
As part of Leeds Digital Festival, Hippo principal content design consultant Josh Healey will share how to turn generative AI into a genuine creative partner. This interactive session will introduce the essentials of prompt engineering, explain the strengths of leading AI models and show what separates an average prompt from a great one.
Through hands on group exercises you will explore how to shape prompts that deliver clearer, more valuable results. You will leave with a practical understanding of how these tools work and how to make them work for you.
If you are curious about how AI can enhance the way you create content, this is your chance to learn in a setting that is both practical and collaborative.