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The latest thinking and resources from the Hippo team
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Qualitative insights concerning the UK Digital Identity scheme
Hippo commissioned a qualitative research report in December 2025 to engage with the public and with the aim of understanding the downtrend in sentiment toward the national Digital ID scheme. The full research report explores public understanding and attitudes toward the initiative using in-depth interviews, and makes a set of recommendations for implementing digital IDs across government digital services.
AI in government delivery
AI in government presents huge potential to transform public service delivery, acting as a “force for good” to enable greater reach, responsiveness, and productivity.
A framework for AI token optimisation
Learn how to optimise token expenditure, reduce technical debt and elevate enterprise AI maturity.
Customer Identity and Access Management (CIAM)
Discover what’s next in our new eBook
Secure by design: How to protect your business
This eBook explores how to treat identity as a foundational security control. You will learn how to use access, context, and continuous verification to reduce risk, without slowing your people down.
Putting users at the heart of financial services
Putting users at the heart of financial services can protect customers, prevent fraud and build better experiences through design and data.
How to build for an emerging identity landscape
Digital wallets: Trust, user experience and decentralised identity
Building the right thing in data and AI
In this exclusive white paper, we explore the Duck-Sized Horses Data Strategy—a vital shift in mindset that divides complex data goals into manageable, iterative projects.
Designing better prompts
The eBook outlines six habits that make prompts clearer and more consistent. They come from the same mindset that drives good design: starting with intent, building context and refining through feedback.
